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Webinar

From Paper to Proof: Driving Compliance, Accountability & Visibility in Hotel Operations

Now available to watch on-demand for free.

Hotel operations are in transition. As staffing pressures mount and guest expectations rise, properties are moving away from fragmented systems - WhatsApp groups, spreadsheets, manual checklists - toward integrated, centralized operations management.


In this practical webinar, Oxsana and Snapfix explore how this shift transforms not just compliance, but your entire operational strategy. From breaking down silos between departments to enabling predictive maintenance and strategic procurement, discover how leading hotels are building resilient, sustainable operations.


Hear directly from a hotel operator who transformed their organization by connecting compliance, maintenance, and procurement into one cohesive system. Learn the real-world roadmap: how to achieve accountability at scale, reduce costs, boost staff productivity, and position your hotel for competitive advantage.


Whether you're scaling a portfolio or optimizing a single property, this session reveals what modern hotel operations actually look like - and how the right partnership delivers measurable results.

You'll learn how to:

  •  Break down operational silos: Align compliance, maintenance, and procurement into one integrated system that works as a unified whole
  • Move from reactive to proactive: Shift from manual processes to data-driven decision-making that catches issues before they impact guests

  • Build compliance that defends itself: Create digital audit trails and accountability systems that stand up to brand audits and regulatory scrutiny

  • Reduce costs through strategic partnerships: Leverage procurement integration to eliminate emergency spending and plan smarter

  • Increase staff productivity: Discover how centralized operations reduce manual coordination time and empower teams to focus on guests

  • Adopt sustainable practices: Learn how predictive maintenance and waste reduction strengthen both your operations and environmental impact

Speakers

Al Malik

Chairman of Oxsana Hospitality

 

 

Al Malik
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Meet Your Host

Leading this Snapfix webinar is David Miley, an accomplished Account Executive with a rich background in B2B tech sales, customer service, and digital marketing. With experience from industry leaders like Hipages Group and Accenture, David brings a unique blend of skills tailored to helping businesses enhance efficiency and drive growth through technology.

Known for his strategic approach and deep commitment to understanding client needs, David is well-versed in guiding businesses through complex processes with clarity and precision. In this session, he’ll walk you through how Snapfix can streamline your operations, providing you with expert insights and practical tips to get the most out of the platform.

 

Brett Robbins

Brett Robbins

CEO at Snapfix

Brett Robbins is the CEO of Snapfix, the visual-first operations platform used by thousands of hotels worldwide to streamline operations by improving maintenance, compliance, and communication.

With a background in technology and operational leadership, Brett is driven by one goal; helping hotel teams deliver exceptional guest experiences through simplicity and consistency.

Under his leadership, Snapfix has become a trusted partner for hotels seeking operational excellence through collaboration and productivity. Brett brings a practical, people-first perspective to how technology can empower staff, enhance consistency, and create guest experiences that truly match the brand story.

Craig Penry-Parish

Craig Penry-Parish

Group Operations Manager at Firoka

See Snapfix in action

Snapfix is the most intuitive & powerful maintenance app, bringing productivity to your operations with photo-first work orders.

What customers are saying about Snapfix

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Brocket Hall Estate

“Snapfix has brought about a significant transformation in the way we manage our properties. With its user-friendly platform, we can now easily streamline our daily tasks, assign responsibilities, and communicate seamlessly across teams—leading to a noticeable boost in our efficiency and productivity levels.”

Lee Williams

General Manager

Lee Williams

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InterContinental

"Snapfix is great for our hotel's maintenance and cleaning tasks. Using photos for communication is so easy and efficient for our team. I recommend Snapfix highly to any hotelier."

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General Manager

Nicky Logue

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Highway West Vacations 

“There are few software solutions in hospitality that qualify as easy wins, but Snapfix is definitely one of them.”

Nathan Harkins

Corporate Director of Rooms

Nathan Harkins

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Eccles Hotel

“Snapfix has brought about a significant transformation in the way we manage our properties. With its user-friendly platform, we can now easily streamline our daily tasks, assign responsibilities, and communicate seamlessly across teams—leading to a noticeable boost in our efficiency and productivity levels.”

David Manning

David Manning

General Manager

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Skyview Bangkok

“Snapfix has become an integral part of our operations. We've rolled it out across every department, and the transparency, data, insights, productivity, and process improvements have been nothing short of remarkable. Most importantly, it's had a significant positive impact on our guest experience.”

Nathan Quinlan

Nathan Quinlan

Hotel Manager

Hotel Social Media & Marketing FAQs

Everything hoteliers need to know about building authentic brands, mastering digital storytelling, and driving more direct bookings in 2026.

How can hotels use social media to drive more direct bookings instead of relying on OTAs?

Hotels can drive direct bookings by turning social media into a trusted source of inspiration and information. Share real guest experiences, respond quickly to messages, and include clear “Book Direct” calls to action.

Consistent storytelling builds confidence, while linking posts and reels to your website or booking engine reduces dependency on OTAs.

What type of content performs best for hotels on Instagram, TikTok, and LinkedIn?

Authentic, visual content performs best across all platforms. Short videos showing behind-the-scenes moments, guest interactions, and staff personalities help guests feel connected before they arrive. On LinkedIn, focus on thought leadership and culture, while Instagram and TikTok are ideal for storytelling and emotional connection.

How do hotels build trust and authenticity with guests online?

Transparency is key. Use real photos, showcase genuine guest feedback, and highlight your team and community. Guests can spot staged content easily, so honesty and consistency across your channels are essential. When your online story matches the on-property experience, you create trust that leads to loyalty.

What are the most effective social media strategies for independent and boutique hotels?

Independent hotels succeed online by leaning into their uniqueness. Focus on local experiences, personal service, and storytelling that reflects your character and values.

Partner with local creators, use user-generated content, and keep your tone conversational rather than corporate. A smaller, engaged following is more valuable than a large, passive one.

 

How can hotels measure the ROI of social media and storytelling efforts?

Track both engagement and conversion metrics. Look beyond likes and follows to clicks on booking links, direct website traffic, and guest feedback mentioning social media.

Use UTM links and Google Analytics to measure the journey from post to booking. The true ROI comes when social storytelling drives repeat stays and referrals.